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THINK GLOBALLY, SELL LOCALLY!

EXPAND YOUR MARKET

Revised and Updated in 2006!

REALTORS® across the nation are increasing their business by expanding their markets to include culturally diverse buyers and sellers. The Expand Your Market Program will help you take advantage of expanding international business opportunities and understand how cultural differences impact business transactions.

Expand Your Market*** Earn up to eight elective points (2 points per program hour) towards the Certified International Property Specialist (CIPS) Designation! ***
*** Program is designed for up to five hours of Continuing Education Credit! ***
Expand Your Market will teach you how to:
  • Recognize factors that contribute to the globalization of real estate directly in your local market.
  • Discover the impact of current and predicted trends in the U.S. population in relations to the real estate market.
  • Avoid typical U.S. business practices that may "turn off" a foreign or immigrant customer.
  • Apply practices that will hep you succeed in the international real estate business locally.

Expand Your Market can be taught by any experienced international real estate practitioner at a local or state REALTOR® association, company sales meeting, real estate convention, etc. Because of the strength of the course materials and facilitator guide, this course can be taught by any of your best instructors, or NAR can recommend qualified instructors in your area. Email hhenning@realtors.org or search the REALTORS® International Speaker Cadre for suggestions.

***New Price!***
The Expand Your Market Kit costs $95 for NAR members and includes:
  • CD ROM with a sponsor guide
  • Student manual
  • Instructor manual
  • Timed outline
  • Summary of changes from previous version
  • PowerPoint presentation
  • Cultural sensitivity video clips (included in the CD-ROM - no longer on VHS)

This is a great way to educate your fellow real estate agents on how to take advantage of expanding international business opportunities and to understand how cultural differences impact business transactions. To order, please download the order form>> and return it to NAR.

Questions? Email NARglobe@realtors.org.



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